Where do you want to take your career? The direction is up to you and helping you get there is what we do. Consider joining the unique experience that is the Iowa Wesleyan University Master of Arts in Management Leadership (MAML) with a concentration in Athletic Administration.

Now more than ever companies and organizations are looking for talented individuals with administration, analytical, critical thinking, and leadership skills. The faculty at IW have carefully crafted a program designed to help our graduate students gain valuable skills and experiences in preparation for leadership roles. Let us help you maximize your career through the educational opportunities offered in the MAML degree program.

Why Choose Management Leadership at IW Online?

Leadership is meant to inspire teams or organizations into formidable action that moves the needle in today’s workforce. With a Master of Arts in Management Leadership, you will lead others to critically think through solutions and outcomes to benefit the mission and goals of your company or organization.

The Athletic Administration Program is designed to be flexible and convenient to meet the needs of today’s students. Our online classroom allows you 24/7 access to your coursework when and where it’s convenient for you. We are a non-profit, regionally accredited, and nationally ranked.

  • Eight-week terms with six start dates during the year
  • Courses are taught by faculty with practitioner experience
  • Accept up to 9 credits in transfer

Discover more reasons why IW Online is the right choice!

Program Objectives

  • Help develop personal leadership plans that reflect your leadership strengths, values, and practices;
  • Develop an understanding of a comprehensive body of broad, integrated Leadership knowledge as well as specialized skills that reflect challenges, trends, and developments in diverse organizational, social and global contexts; and
  • Engage original ideas of personal leadership, interpersonal communication, and change management in comprehensive discussion, essays and projects.
  • Learn how to apply what you are learning as part of your own professional development process



Our graduates have rewarding careers throughout the United States and around the world. Join the ranks in careers such as:
  • Athletic Director
  • Sports Information Director
  • Facilities Manager
  • Sports Marketing Manager
  • Media Relations Manager
  • Intercollegiate Compliance Manager
  • Anyone wishing to move up in their organization with increased skills and credentials

Master of Arts in Management Leadership Curriculum



Admissions Requirements

  • Cumulative undergraduate GPA of at least 3.0 and a GMAT score of at least 500; or
  • Cumulative undergraduate GPA of at least 3.0 in a regionally accredited Bachelor’s Degree (business discipline or closely related field).


Providing the foundation for the master’s degree program, this course exposes participants to a series of alternative perspectives of leadership. After studying these perspectives, as well as from applying them using the case method, participants identify models of leadership appropriate for various workplace situations.

Leaders need the ability to communicate effectively with employees and customers to effectively disseminate information. This course evaluates and utilizes communication techniques to develop effective communication strategies. From these discussions, students will develop communication models and define action plans appropriate for various leadership strategies.

Enables the student to study and apply the concepts related to various business, accounting, and economics disciplines to in-depth studies of the behavior of business organizations and the motivations of their participants. Students are required to demonstrate their analytical skills through the analysis of several case studies.

This course offers students an opportunity to use case studies, their own experiences, and current events to examine actions leaders have taken and consequences faced when confronted with ethical dilemmas. Students work on a real-life ethical dilemma for understanding in-depth reasoning of the problem and to develop an action plan for solving and preventing similar problems at the organizational and societal levels.

Principles and practices in recruitment,selection, staffing and compensation of personnel. Consideration of the impact of government regulations, and other environmental forces on human resource management in the workplace. Students who successfully complete the course will be able to describe and apply a variety of practical, theory-based solutions to common human resource management problems and challenges.

Students develop an initiative for a real-life project that can be work-, community-, or university-based. The project is a short description of a 54 situation facing an organization and must be based on field research, depict real-life events, and describe a situation that requires a decision. The case analysis outlines the key issues in the case, identifies alternative scenarios for solutions, and provides the conceptual justification for the student’s recommendation using relevant reference material from the Masters in Management Leadership core curriculum courses.

Athletic Administration Concentration

12 credit hours

This course focuses on the assumption that people involved with the world of sport are influenced by external factors such as (1) culture, which guides individuals in creating meaning in their lives, (2) the relationships people have with those around them, and (3) the patterns of organization that both constrain and open up opportunities for individuals and groups. Students in athletic administration will learn to think sociologically about sport, recognizing that people make choices and control many aspects of their sports lives; however, individuals do not control the context or conditions under which those choices are made.

This course provides an examination of the legal and liability issues that commonly arise in the sport and recreation industry. Students will be introduced to the legal structures and standards as related to the field of Sports Management including recent precedents and mandates such as Title IX gender equity and policy affecting the recruitment, evaluations and personnel. Relevant legal cases and ethical dilemmas will be incorporated.

This course of athletic administration focuses on the prevailing issues in college athletics including financial trends, legislation, conference realignment, reform, gender equity, and other contemporary issues. Students will analyze the management structure of collegiate athletic departments reviewing organization structure in regard to NCAA and other athletic conferences.

This course provides an overview of all procedures and functions necessary to plan, design, develop, and organize sports events and facilities. Topics in athletic administration include human resource management, risk management, financial consideration, marketing theory, and overall planning issues in the industry. Special emphasis will be placed on game-day organization and management. Experiential learning opportunities include site visits to various types of local sport and recreation facilities and events.


To graduate from the MAML Athletic Administration program, you must:

  1. Complete 18 credit hours of core course work and the remaining 12 hours one of the concentrations with an overall GPA of 3.0.
  2. Complete a minimum of 30 credit hours
  3. Complete at least 21 credit hours from Iowa Wesleyan University.

All degree requirements are subject to change. Please see the current Graduate Course Catalog for degree requirements


  • Federal Financial Aid
  • Military/Veteran’s Benefits
  • Tuition Reimbursement/Employer Assistance Programs
  • Payment Plans

Discover more details regarding options to finance your education at Financial Aid Information